Guides to create best-practice digital assets
The Vic Gov has created a central reference point for digital best practice and mandatory standards through its comprehensive suite of digital . All digital practitioners in the Victorian Public Service (VPS) must refer to these guides when creating external digital assets (e.g. websites, social media and mobile apps) and internal assets (e.g. intranets).
Design principles for best practice
The guides are based on 12 design . These principles ensure Vic Gov digital assets are:
Easy to use and encourage digital use as the first option
Simple to navigate to find services and information
Available 24/7
Useful in providing solutions
Work consistently across common functions
Integrated across different agencies
Mobile and tablet friendly
Can be completed digitally without any manual outside tasks
Clearly understood using simple and active language
Deliver quick and efficient services
Provide a record of historical interactions where appropriate
Can reference information from previous interactions with government
How the digital guides work
The digital guides are designed to be used individually or may be applied in combination for more complex tasks.
Examples of commonly referenced guides include:
Each digital guide specifies the standards that must be met by outlining mandatory requirements, and references other related guides.
Other design requirements
In addition to following best-practice design principles, websites and other digital communications must adhere to Brand Victoria guidelines and and the correct use of .
These guidelines contain specific instructions on the application of logos, which may include:
The primary Victoria logo
Victoria Australia logo
Melbourne Australia logo
Melbourne Victoria Australia logo
There is a process around the creation of new , which require formal approval.
Salsa Digital’s take
Salsa understands that building websites that follow best-practice principles is crucial to creating better connections, trust, exchange of information and delivery of services from government to citizens.
The Vic Gov’s comprehensive suite of digital guides, in combination with Brand Victoria, ensures a consistent approach by VPS and third-party specialists like us, in helping the Vic Gov deliver its digital strategy and .